FIRST
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The development of acquaintance as an
opportunity for service;
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SECOND
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High ethical standards in business and professions, the
recognition of the worthiness of all useful occupations,
and the dignifying of each Rotarian's occupation as an
opportunity to serve society;
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THIRD
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The application of the ideal of service in each
Rotarian's personal, business, and community life;
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FOURTH
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The advancement of international understanding,
goodwill, and peace through a world fellowship of
business and professional persons united in the ideal of
service.
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